The Total Entertainment

Six months after Peter Molyneux’s Curiosity app went live, that promised to give one lucky winner a ‘life changing’ experience, we have finally come to the conclusion after a colossal 25 billion cubes have been broken away from users.

Curiosity received over 4 million downloads since the app’s launch back in November 2012 and finally this curious cube finished yesterday, (May 26^th) at around 5pm (GMT).

The lucky winner was revealed to be Bryan Henderson from Edinburgh, Scotland and his prize is to become the God in 22 cans’ new game ‘Project Godus’.

Peter Molyneux was tweeting all through the closing stages of the so called ‘experiment’ and said: “We are sending the winner the video explaining what’s inside, hope he shares #whatsinsidethecube”.

Moments later he tweeted saying that Bryan had agreed to post the video. Video Below:-

The video explains how the prize could have been some simple advice, (probably a good idea that this prize was scrapped in my opinion) or a cash prize. But instead Bryan Henderson will have the ability, if he chooses to comply, to become the God in 22 cans’ new game Project Godus.

The video clarifies that the winner “will intrinsically decide on the rules that the game is played by”.

But the reward goes further than becoming a Godly in-game character, Molyneux went on to say: “And here’s the life-changing bit: you will share the success of the product. Every time people spend money on the product, you will get a small piece of the pie”.

Overall the response to the prize announcement has been mixed. The video posted to '22CansOffical' YouTube channel has revived around 4,000 likes to around 2,500 dislikes with many others voicing their opinion on Twitter. One tweeter put "You get to decide all the rules, as long as they involve over promising and under delivering."

In amongst the tweets Molyneux was sending, he also tweeted: “Consider would it be fair to convert left coins in Curiosity to our next game/ experiment”. Sounds like this is only the first of Molyneux’s experiments, we could perhaps see another after E3.

Details on whether ‘Project Godus’ is going to be free to play or what formats it will be available on are yet to be announced, but with E3 only two weeks away we may hear more about this upcoming game in two weeks’ time.